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Posting Date :
Primary Location :
Atlanta Area, GA US
Work Address :
285 Peachtree Center Ave
Job ID :
Schedule :
Job Description :
Job Description

The Digital Adoption and Usage Senior Product Manager will be responsible for product planning, development and implementation of new products and product enhancements. This includes managing new offerings and enhancements throughout the product life cycle; defining the product vision, gathering and prioritizing requirements, and working closely with the technology organization, partners, and key stakeholders to deliver and maintain profitable solutions that meet the needs of our clients. It also includes working with marketing to promote the products and ensure revenue, business value, and client loyalty goals are met. This position requires a level of strategic thinking, but also requires the ability to shift into the details in order to make informed decisions when required.


This position is a highly visible role within the organization and works closely with the Digital leadership team, technology delivery teams, and channel and platform teams to develop an effective digital strategy and implementation approach.  Additionally, this person will support in-depth business reviews and present recommendations to Executive and Senior management.  The person should be passionate about the client and holistic digital client experience.


The Senior Product Manager will have digital adoption and client usage targets, and is responsible for developing and maintaining a strategic delivery roadmap that supports those business goals. In this position, the person must be able to work at the strategic level (generating bold and innovative digital ideas for adoption and usage) and at the tactical level (analyzing data, solving problems, and working with platform and technology delivery teams for development). This position will help monitor and drive the digital business on all aspects of demand, customer experience, and adoption and usage of digital capabilities.  This role will work with the digital self-service teams (Online Banking, Mobile, Tablet) to design, develop, and execute an integrated strategic go-to-market roadmap to support client adoption, client engagement, and usage of self-service offerings.


The ideal candidate will have strong experience working in digital technologies including web and mobile using a Scaled Agile development framework. This person should be able to move fluidly between business stakeholders and technology teams to prioritize the highest value items for delivery.


·         Proven ability to use data analytics, research and testing methodologies to drive business decisions

·         Adept at cutting through the clutter of information and focusing on what’s most important

·         Proven ability to lead cross-functional teams without formal authority

·         Comfortable in a fast paced, growing environment

·         Comfortable with ambiguity, leading autonomously and making independent decisions

·         Skilled relationship builder who can work seamlessly with functional and leadership teams

·         Ability to identify problems, analyze situations, make independent decisions and proactively develop recommendations

·         Ability to think broadly across digital functional areas and channels while proactively reaching out to appropriate contacts as needed

·         Demonstrated informal leadership across a broader team or across organizations

·         A confident written and verbal communicator who can articulate the strategic vision and gain alignment with other parts of the organization

·         Demonstrated technical acumen and an ability to work with the technology organization to align product and technology roadmaps


Minimum Qualifications:
• At least 7 years of experience in digital teams working either in product development or supporting roles (technology in general). Banking or financial services industry preferred but not required.
• Strong knowledge of digital platforms, adoption of new technologies is a must.
• At least 3 years leading cross functional teams
• Bachelor's Degree in technology or equivalent work experience.
• In depth Agile SDLC knowledge, Scaled Agile Framework a plus.
• Ability to understand big picture concepts and break them down into detail needed to implement them
• Ability to distinguish between necessary features and desirable features, and plan accordingly
• Ability to pick up technical and business concepts quickly
• Strong communication skills, both written and verbal
• Ability to tailor communication to the intended audience (i.e., executives vs. tactical teams)
• Respect for multiple perspectives (e.g., user vs. engineering vs. business)
• Ability to thrive in a collaborative environment and lead collaboration across matrixed teams
• Excellent organizational, time management, and project management skills
• Ability to manage multiple programs, projects and business demands at one time
• Expertise in understanding and analyzing consumer market research results, such as drivers of satisfaction related to the online and mobile financial experience
• Experience managing vendor relationships, including contract negotiation
• Knowledge and use of mobile and tablet devices and capabilities
• Demonstrated problem-solving ability and initiative
• Professional written and verbal communication skills
• Proven track record of managing products or channels that delivered results
• Strong Microsoft PowerPoint and Excel skills

Preferred Requirements:
• MBA or Masters of Science in Computer Science
• Foundational understanding of web technologies, mobile applications, and authenticated portals
• Experience using web analytical tools such as Google Analytics or Adobe Site Catalyst
• Knowledge or experience related to digital adoption and usage driving increased usage across client segments.

Equal Opportunity Employer: SunTrust supports a diverse workforce and is a Drug Testing and Equal Opportunity Employer. SunTrust does not discriminate against individuals on the basis of race, creed, color, gender, religion, national originTo review the EEO Poster, copy and paste the following link into your browser:
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